This Marucci Sports co-founder’s new endeavor is all about backyard experiences

Joe Lawrence, co-founder of Baton Rouge success story Marucci Sports, is now at the helm of a new sporting goods enterprise: SweetSpot. Lawrence, who stepped away from Marucci Sports after it was sold to Compass...

Baton Rouge executives share their desired superpowers

We've all likely fantasized about superpowers. If we could have one—and only one—enhanced ability that would make us the Marvel-like hero at home or in the office, what would it be? And why would...

What’s next for the new River Center and hotel development?

Mayor-President Sharon Weston Broome today submitted her proposed plan for next steps in developing a new River Center and complementary headquarters hotel to the Metro Council.  The proposal adheres to the ordinance the council approved...

Five tips for effective brand marketing

As a senior regional marketing manager for Hancock Whitney Bank, Courtney Hart knows a thing or two about how to effectively market a brand. In her role, she is constantly engaged in crafting and maintaining...

H&E Equipment acquiring Montana-based rental business

Baton Rouge’s H&E Equipment Services Inc. today announced it has entered into an agreement to acquire Lewistown Rental, a Montana-based equipment rental business, and three of its affiliated rental operations. The affiliates are located in...

Are Baton Rouge auto dealerships keeping pace with national sales growth?

New vehicle sales in the U.S. rose 5.1% year over year in the first quarter of 2024, according to recently released data from Motor Intelligence. That growth comes as dealership inventories are finally nearing pre-pandemic...

’LaPolitics’: Gov. Landry is making aggressive tax changes

Gov. Jeff Landry replaced the entire membership of the Louisiana Tax Commission roughly a month ago, on Feb. 23, quietly marking the beginning of...

Rolfe McCollister: CATS represents Baton Rouge’s dysfunction

If you wonder, as you read the new census numbers, why East Baton Rouge Parish is shrinking as a capital city, let’s look at...

Insider Intelligence

Five tips for effective brand marketing

As a senior regional marketing manager for Hancock Whitney Bank, Courtney Hart knows a thing or two about how to effectively market a brand. In...

From the Publisher: Trailblazing entrepreneurs

Innovation isn’t just a buzzword. By definition, it is designed to create significant improvements or create new value in the market to maintain competitiveness,...

Like sports, business is a competitive game

I love the idea of the customer experience engine. But an engine is not the only useful metaphor for thinking about how to upgrade...

Unleashing your inherent greatness

“It’s easy to find the talent. The key is to find out what’s inside them.” Colorado Rockies senior director of scouting Marc Gustafson told me...

Get real-world insights at Business Report’s 2024 Women’s Leadership Symposium

Explore entrepreneurship, professional passions, networking strategies and how to discover your true potential at Business Report's 2024 Women’s Leadership Symposium. This second annual event will...

Meet the 2024 Influential Women in Business

The founder of a multimillion-dollar early childcare network. A community consultant whose impact spans the Gulf Coast. A top bond attorney whose clients include...

From the pages of Business Report