Personalized ads may not be as effective as you think

Big tech companies like Facebook have created platforms for businesses to use to target online customers, but many of the customers these companies are targeting are already inclined to buy.

JCW Creative moving to Mid City from Perkins Road

Baton Rouge advertising and marketing agency JCW Creative today announced plans to move from its Perkins Road office to a historic building in Mid City near Baton Rouge Magnet High School

US airlines warn 5G wireless could wreak havoc on flights

Major U.S. air carriers warned Wednesday that plans by wireless carriers to use spectrum for 5G wireless services starting Jan. 5 could disrupt thousands of daily flights and cost air passengers $1.6 billion each year in delays, Reuters reports.

Kennedy writes legislation to block proposed SBA direct lending program

U.S. Sen. John Kennedy is trying to stop an effort to allow the U.S. Small Business Administration from making direct government loans through its...

Roundup: Home Bank / SEC moves / Mortgage rates

Expanding: Home Bancorp Inc., the holding company for Lafayette-based Home Bank, today announced it is acquiring Friendswood Capital Corporation, the holding company of Texan...

The Metro Council’s redistricting challenge

In East Baton Rouge Parish, the once-in-a-decade effort to redraw political boundaries is barely getting started but it has already led to a lawsuit threat and a consultant quitting in frustration.

Baton Rouge ranked last among major metros for clean energy

Baton Rouge ranks last among the nation’s 100 major cities and metropolitan areas for efforts to promote clean energy and mitigate climate change, according to the American Council for an Energy-Efficient Economy.

Build Baton Rouge launching CEO search

The board that oversees East Baton Rouge Parish’s redevelopment authority will meet tomorrow and begin the search to find a replacement for outgoing CEO Chris Tyson.

Report: Louisiana lacks transparency on COVID aid spending 

Louisiana has failed to provide adequate public information about taxpayer money received through the federal Coronavirus Relief Fund, a new report from think tank Good Jobs First asserts.

Roundup: Coca-Cola expansion / Missing St. Nicholas / Education report 

Kickoff: Baton Rouge Coca-Cola Bottling Company today announced it will start construction on its $42 million facility expansion. The expansion, which will add 15...

Local retailers see easing supply shortages

Supply delays and shortages have plagued retailers and their suppliers since this summer, but those issues could be easing a bit for some local stores, and could get even better after the holidays.

Fed expects to raise interest rates three times in 2022 amid inflation fears

The Federal Reserve will pick up the pace at which it's pulling back its support for the economy as inflation surges, and it expects to raise interest rates three times next year.

No vaccine mandate for Louisiana health care workers after federal ruling

A federal appeals court panel today lifted a nationwide ban against President Joe Biden’s vaccine mandate for health care workers, instead blocking the requirement in only certain states and creating the potential for patchwork enforcement across the country. The mandate is still blocked in Louisiana. 

Supply chain snags, aging workforce fuel demand for truckers, training

Providers of commercial truck driving training are seeing more applicants seeking to fill what industry leaders say is a driver shortage.

Despite shortages, Baton Rouge restaurants not trimming menus, for now

Many restaurateurs and chefs across the country are facing higher food prices and labor shortages, forcing them to eliminate menu items and focus on cost-effective meals. But it doesn’t seem to be a problem in Baton Rouge just yet.

Inside Mid City’s newest boutique, The Vintage-Violet

The Vintage-Violet, Baton Rouge’s newest vintage boutique, will have you feeling like you’re walking through a time capsule of nostalgic goodies.

Omicron spreading quickly; Gov. Edwards touts Louisiana vaccination rates

The omicron COVID-19 variant first detected in southern Africa about a month ago now comprised about 3% of cases sequenced in the U.S., according to data from the Centers for Disease Control and Prevention.

Roundup: LSU bowl game / Federal Reserve / US health report

Quarterback decision: LSU interim football coach Brad Davis met with reporters today to discuss the upcoming Texas Bowl and answer media questions focusing on...

Traffic snarled as helicopter crash on Bonnet Carre bridge closes I-10 eastbound

A helicopter crash on Interstate 10 at the Bonnet Carre Spillway bridge has blocked eastbound traffic into New Orleans, WAFB-TV reports.
Entrepreneur

Get to know Ryan Greene, founder of I Hate Receipts

After more than a decade working in real estate, Ryan Greene didn’t plan to create a startup company—but he was inspired after a work trip to Atlanta in 2018.