Businesses should consider spending part of advertising budget on events, panel says

    Insider
    Marketing via events has a web-effect on a business's client base, whereas more common forms of advertising—billboard, print and radio—reach clients in a linear fashion. That was the takea…

    We are glad you enjoy reading Business Report.

    Continue reading this story and get ACCESS to all our content from any device with a subscription now.

    • Get access to more than a decade of story archives.
    • Get access to our searchable data center of TOP LISTS.
    • Get exclusive content only available to INSIDERS.