First Financial Bank & Trust is set to open a branch on Jefferson Highway in December. The location next to the Bocage Village Shopping Center will be the second branch for Plaquemine-based First Financial. “To keep the momentum going, we must evolve and grow,” says Danny Strickland, president and CEO of First Financial. Plans are to hire about five people at the branch. First Financial, which was founded in 1915, has about $56.5 million in deposits.
Longtime Plaquemine bank moving into Baton Rouge
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