Development magazine looks at B.R. digital business

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Area Development Online, a magazine that covers corporate site selection and relocation, has come out with a report about the efforts to develop a digital entertainment industry in Baton Rouge. So far, Baton Rouge has brought in two outside firms: Electronic Arts and Nerjyzed Entertainment. EA, which has created such hit games as Rock Band and Madden opened a testing facility near the LSU campus. Nerjyzed recently launched its first game for the Xbox 360, Black College Football Xperience. Philip Holt, an EA vice president, says Baton Rouge is poised to capture a bigger share of the video-game business. The city offers low cost of living, a talent pipeline fed by LSU and Southern, and what Holt calls “the best set of incentives in the country for the game industry”. Read the story here.

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