Hospitality & Tourism

Visit Baton Rouge will study possible River Center improvements

Visit Baton Rouge plans to issue a request for proposals seeking a consultant to review potential improvements to make the Raising Cane’s River Center more competitive. 

McCollister: A critical hire for VBR and Capital Region

The search for a new Visit Baton Rouge leader is underway and the selection is more important to our future than you might think.

Downtown Holiday Inn Express closes abruptly

Guests at the downtown Holiday Inn Express on North Boulevard were shocked when the...

VBR survey: City needs to improve workforce development, health and safety

The survey of Visit Baton Rouge stakeholders, which drew 241 respondents, found the city to be a weak destination, lacking an ability to align the public, private and civic sectors to drive performance.

Baton Rouge riverboat casino revenues up 33% from February 2021

With fewer COVID-19 restrictions and the Super Bowl-infused popularity of sports betting, Baton Rouge’s three riverboat casinos saw revenues increase by more than $5 million, or more than 33%, in February, compared to a year ago.

Visit Baton Rouge reevaluates marketing plans amidst high gas prices

Visit Baton Rouge is monitoring gasoline prices and other travel-associated costs and may focus its marketing on the in-state and immediate drive-in market in response, President and CEO Paul Arrigo says. 
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Baton Rouge airport seeing surge of travelers as spring approaches

The Baton Rouge Metropolitan Airport is seeing a surge in travelers as COVID-19 numbers drop and spring and summer vacations begin.

Where to celebrate the 2022 Wearin’ of the Green Parade 

Grab your green and get ready for the long-awaited return of Baton Rouge’s annual...

How business owners can benefit from Visit Baton Rouge’s partnership with Arrivalist

In December, Visit Baton Rouge announced a partnership with visitation intelligence company Arivalist, and local business owners can now benefit from the data being generated.

Overpass businesses prepare for St. Patrick’s Day parade’s return

The St. Patrick’s Day parade will roll through Baton Rouge, Saturday, March 19, after a two-year hiatus, and, as usual, the businesses under the Perkins overpass stand to benefit greatly.