Imagine paying for health care as if it were a first-class airline ticket.
As Business Report details in a feature from the current issue, just as business professionals often justify a more expensive flight with the payoff of a more productive workday, the same is now true in the health care arena for CEOs in the Capital Region.
With business constantly on the brain for many executives, Dr. Curtis Chastain, medical director of Our Lady of the Lake’s Executive Wellness Program, noticed a demand for a premium level of health care service tailored to fit the hectic schedules of Baton Rouge’s corporate leaders.
In 2002, Chastain introduced the Executive Wellness Program, which he structured to cater to the needs of top executives. It offers a tightly packed, full-body physical exam designed to have a patient in and out before lunchtime. The fee for this kind of fast, efficient and comprehensive health care service: $3,000.
The doctor is now providing an even higher-touch level of service through the new Platinum Executive Wellness Program, created to circumvent the challenges many professionals and business leaders face in accessing health care. This exclusive, fee-based medical program offers what Chastain calls the “highest level of convenience and customized care,” with the doctor personally navigating patients through the health care system.
With a cap at 50 patients per year, Chastain says the Platinum Executive Wellness Program will provide some of the most exclusive medical attention ever seen in the Baton Rouge community.
It’s premium health care at your fingertips, if those fingertips can reach the price point, which is an annual fee of $12,000.
“It’s just like riding first class on an airplane,” Chastain says. “Everyone is going to the same spot, but if you want to pay for the amenities, you go right ahead.”
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