ALLIE McALPIN (Amy Martin) PROFESSIONAL ACHIEVEMENTS: • Helping to open LUSH Cosmetics’ first PR office in North America and generating major national press for the brand. • Developing Lamar’s email marketing strategy and enabling a marketing automation tool, which generated over $2 million in revenue in 2021 and has influenced over
Allie McAlpin | 39
VP of Marketing Services & Communications, Lamar Advertising Company




