Roundup: AI employer review / Holiday shopping / The drone race

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Culture check: About 70% of job seekers now use generative AI tools to research potential employers, and roughly 40% of the sources those tools cite for company culture information come from Glassdoor and Indeed rather than corporate career pages. This creates a challenge for HR leaders, as chatbots increasingly shape candidates’ perceptions using employee reviews and other information companies cannot directly control. Experts recommend auditing how AI portrays the company, addressing employee concerns transparently, sharing authentic workplace experiences and improving the employee experience from hiring through offboarding. Fortune has the full story.

Pinched pockets: Americans are expected to use Black Friday and Cyber Monday discounts to stock up on everyday essentials, including clothing, hygiene products, pet supplies and household goods, as persistent inflation squeezes discretionary budgets. Although U.S. holiday retail sales are forecast to rise 4.5% from last year, inflation-adjusted growth is expected to be just 1.1%, prompting retailers to emphasize discounts, bundled products and lower-priced brands. Consumers are also becoming more aggressive about comparison shopping, using AI tools, rewards programs and buy-now-pay-later services to stretch their budgets and afford holiday gifts. The New York Times has the full story.

Sky-high ambitions: Wing, Alphabet’s drone delivery division, plans to invest up to $125 million over the next two years in a new Fort Worth, Texas, manufacturing facility capable of producing tens of thousands of aircraft annually. The 15,000-square-foot plant is expected to create up to 100 jobs and support Wing’s goal of expanding its Walmart delivery partnership into nearly 20 U.S. markets by 2027, up from five currently. The investment comes as competition in drone delivery intensifies, with companies including Zipline, Amazon and DoorDash also expanding their efforts to offer faster deliveries. The Wall Street Journal has the full story.

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