News roundup: Inaugural Halloween parade set for B.R. … LSU taking basketball marketing to the streets … Occupy Wall Street protest planned in Capitol Park

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Ready to roll: The 10/31 Consortium will host the inaugural roll of the Baton Rouge Halloween Parade at 2 p.m. Saturday, Oct. 29, in downtown Baton Rouge. The parade theme is “First Fright: Something Wicked This Way Comes!” The grand marshal of the parade is the infamous Mummy from the Louisiana Art & Science Museum, says Kelley Criscoe, the parade’s founder. The parade is intended to be family-friendly, and the route will include a “no alcohol” zone on Convention Street between Fifth and Sixth streets. For a complete route map and more information, visit the parade website here, or follow the parade Facebook page here.

Drive the lane: LSU Athletics and adverCar, a new national outdoor advertising company based in New Orleans, are partnering on a new LSU basketball marketing campaign that places ads on fans’ vehicles. Drivers who live, work and commute within targeted ZIP codes throughout Baton Rouge—and who have a newer model Chevrolet—are being tapped to drive around the city with advertisements for LSU basketball on their vehicles. LSU fans who want to participate can register online here or call 877-898-9909. The cars are expected to be on the streets before the season openers for the men’s and women’s teams. See a photo of one of the car ads here.

The 1%: A localized Occupy Wall Street protest, aptly called Occupy Baton Rouge, is planned to take place on the Capitol steps at noon Saturday. “Occupy Baton Rouge is a group united under a general discontent with their elected officials. They see that money, not voting, shapes public policy, that the extremely rich are bailed out while the lower and middle classes are forced to bear the brunt of a failing economy, and that the needs of society are placed behind the profits of corporations,” says a release announcing the event. See the Occupy Baton Rouge Facebook page here.

Today’s poll question: Do you think the Occupy Wall Street protests being held around the country will have an impact on elections next fall?

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