MOOYAH Burgers and Shakes franchisee Chuck Kerr plans to open a second location near LSU in January, with an expanded restaurant that includes a “mini-kitchen” for grab-and-go burgers.
“I really think that store has the potential to blow this one out of the water,” Kerr says, referring to his original location Siegen Lane.
Kerr says he expects the new location at 320 Lee Drive, between Lee Magnet High School and LSU, to do around $20,000 in sales per day—which is more than double what his Siegen Lane location currently does.
The restaurant will feature a grab-and-go section along with a full menu of made-to-order burgers. The grab-and-go burgers will be premade, with condiments on the side, and customers will pay at a separate register from the full-service restaurant area.
Kerr has begun partnering with food delivery service Waitr at his current location in hopes it will mitigate a parking lot that has become quite crowded since Cowboy Chicken and Firehouse Subs moved into the shopping center. He plans to offer Waitr services at the new location, plus catering and burger bars that he hopes will attract LSU football tailgaters.
—Sam Karlin
