Labor drops cash in B.R. for Obama

Americans United for Change, a labor-affiliated organization, is spending at least $350,000 on a national media buy that targets cable television stations in Baton Rouge. Bradley Beychok, a Baton Rouge political consultant involved with the public information campaign, says about $100,000 is being used for the Louisiana buy alone, which also includes Shreveport and New Orleans. The new ad, dubbed “House of Cards,” begins airing today. The spot highlights the “transformational blueprint” President Barack Obama, a Democrat, has outlined in his fiscal year 2010 budget request to Congress. “This ad is designed to engage the American people in the process of bringing about the transformational change they voted for in November by contacting their elected representatives and asking for their help in putting our country on the road to prosperity,” says Tom McMahon, acting executive director of Americans United for Change. You can view the spot here.—Jeremy Alford