As sales vanished amid the pandemic, many retailers shifted to Amazon and Etsy to help their brick-and-mortar stores survive, USA Today reports. During the first six months of the pandemic, U.S. e-commerce sales jumped 40.7% while in-store revenue fell 2.7%. It would be easy to brush that off as an acceleration of commerce’s relentless migration
How shifting to Amazon, Etsy helped some retailers bounce back
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