Facebook makes its mark in the Capital Region

With more than 342,000 users in Greater Baton Rouge, Facebook has become more than the new phone book. It’s making individuals act more like brands and brands act more like individuals. Entrepreneurs and advertisers are leveraging it, singles are hooking up and breaking up on it, causes are rallying supporters around a Wall and an Attending list, and someone you know is addicted to checking it—first thing in the morning, in traffic, at lunch, at work, at church, in the middle of the night on the way back from the bathroom. That someone could be you. Read the 225 magazine cover story on how social networking is changing life in Baton Rouge here.