Owners: Zoé Ganch and Mallory Estopinal The pitch: LSU Student Incubator’s Venture Challenge, 2014 Capital gained: $4,500 Business inception: January 2014 Inspired by their love for designing edgy, trendy styles, and influenced by the ease of social media marketing, LSU architecture majors Zoé Ganch and Mallory Estopinal decided to start their own Instagram shop for
Pitch perfect: Etch
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