Chatterkick opens in Baton Rouge a year after local acquisition
Baton Rouge-based The Powell Group has acquired Chatterkick, a Midwestern social media and marketing firm with a national client base, and expanded the agency into the local market.
“We invested in this firm because I was afraid the digital revolution was going to pass us by,” says Nanette Noland, owner and CEO of The Powell Group. “So we looked around and decided this was the firm we wanted to buy and I’m excited about it because they know what they are doing.”
Chatterkick was founded three years ago and is based in Sioux City, Iowa, where The Powell Group owns six radio stations. The firm specializes in social media management, digital recruitment, medical reputation management and digital advertising campaigns.
While a growing number of Baton Rouge firms also offer social media and marketing services, Powell says the market is underserved and needs a strong firm with expertise in the sector.