The Baton Rouge Area Chamber today announced the beginning of the “Welcome Back to Baton Rouge” workforce recruitment campaign, touting the availability of high-paying local jobs in information technology, engineering, medicine, financial services and other fields to former residents. The campaign mainly consists of online advertising with business journals in Atlanta, Dallas and Houston. The three cities were selected because they are the main recipients of Louisiana talent. Additional advertising includes online ads on LSU Alumni Web sites and future print advertisements in LSU Magazine in the Spring and Summer 2009 editions. The chamber’s partners in the effort include Antares Technology Solutions, Ascension Economic Development Corporation, Baton Rouge General, IEM, Livingston Economic Development Council, The Shaw Group, and the West Baton Rouge Chamber of Commerce. Click here to see the campaign’s Web site. For a Business Report story about the campaign, click here.
BRAC welcoming people back to Baton Rouge
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