Thought Leadership

Expert columns and insights from business leaders and specialists across the Baton Rouge community.

How to make unhappy customers happy

In business, excellent customer service can sometimes be all that stands between merely surviving...

Like sports, business is a competitive game

I love the idea of the customer experience engine. But an engine is not...

Unleashing your inherent greatness

“It’s easy to find the talent. The key is to find out what’s inside...

The unseen advantage of playing where others are not

A few years ago, my friend’s triplets were looking for a way to earn...

Whitney Johnson: Imagining the job that doesn’t exist—yet

Over the years, I’ve talked to many people who landed a job that didn’t...

Jon Gordon: Struggle leads to strength

My wife calls me ChatJG because whenever she asks me for the right words...
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Unlocking your potential: The unsung heroes of everyday mentorship

AN INSPIRING, CAPABLE mentor is one of life’s great gifts. Few of us will achieve...

Why integrity matters

SPEND JUST A few minutes on social media and you will see a lie...

Want to better manage your life? Manage it as a portfolio of S-curves

WHETHER YOU HAVE money in the market or not, you are an investor—and your most...

11 traits of the best

IN ADDITION TO speaking to a ton of businesses, hospitals and schools I also...
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