First look: Sprouts opening in Rouzan Wednesday

Baton Rouge shoppers will have a new supermarket to visit beginning Wednesday morning as Sprouts Farmers Market opens it doors in the Village Center at Rouzan.

The 30,000-square-foot store will be the first Sprouts location in Louisiana. The Phoenix-based supermarket chain specializes in organic, healthy foods and freshly prepared meals. It offers a full deli, seafood, butcher and bakery departments, as well as an expansive vitamins and supplements section. 

Sprouts has more than 300 locations, the first of which opened in 2002, across 21 states. The Baton Rouge location, bringing 150 jobs to the area, has been in the works for more than a year. 

The full-service supermarket has its own private label products but will also stock locally-sourced brands such as Big Easy Bucha, Blue Runner Foods, City Gelato and O’Neill’s Apiary. The retailer is also committed to “zero waste,” and as part of that, the store will donate unsold, edible groceries to the Greater Baton Rouge Food Bank. 

A ribbon-cutting ceremony will be held Wednesday morning before doors open at 7 a.m. The first 200 shoppers will receive 20% off their initial total purchase, and muffins and coffee samples will be served.

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