Lemonade: Saturday’s beverage of choice in Louisiana

    More than 25,000 children across Louisiana are expected to participate in the seventh annual Lemonade Day in Louisiana on Saturday.

    This year’s program is set to be the largest to date since entrepreneurs John Georges and Todd Graves introduced it in 2010. More than 100,000 youth across Louisiana have taken part since then.

    Georges, CEO of Georges Enterprises, says in a statement that the growth and sustainability of Lemonade Day “are a testament to how beneficial, and necessary experiential learning programs are for the children of Louisiana.”

    Lemonade Day is a free experiential learning program that teaches kids how to start, own and operate their own business: A lemonade stand. Lemonade Day has spread to over 57 cities in 23 states and three countries. Registration and participation are free, and all youngsters are encouraged to participate.

    “The response to this program has been overwhelming the past seven years,” Todd Graves, CEO of Raising Cane’s Chicken Fingers, says in a statement. “It’s a true testament of our community’s commitment to business, entrepreneurship and training our next generation of business leaders.”

    Each child that registered received a free backpack with an entrepreneur workbook or access to an online interactive program that teaches them the lessons of Lemonade Day, including how to set a goal, make a plan, work the plan and achieve their dreams. Once a youth pays their investor back, they keep all of the money they earn and are encouraged to spend some, save some and share some of their profit.

    “Lemonade Day embodies the entrepreneurial spirit of the great people of Louisiana,” says Jordan Piazza, executive director of Lemonade Day Louisiana. “We are teaching business skills and life skills to our youth that will guide them throughout their lives. I hope everyone comes out on May 6 to support our future business leaders.”

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