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Gordy Rush, Vice President & General Manager, Guaranty Media
An award-winning leader in Baton Rouge’s broadcasting industry, Gordy Rush serves as vice president and general manager of Guaranty Media, overseeing some of the region’s most influential radio stations: Eagle 98.1, 100.7 The Tiger, 104.5/104.9 ESPN Baton Rouge and Talk 107.3 FM. Before stepping into his current role in 2010, he served as Guaranty’s director of sales for more than eight years. If you’re a longtime LSU football fan, you might remember him from his time on the gridiron from 1988 to 1990 as a special teams player for the Tigers.
MOTTO
Ad majorem Dei gloriam and win the day
CAUSE I’M PASSIONATE ABOUT
Dreams Come True Louisiana. We hold an annual radiothon among other fundraisers.
MY STRATEGY FOR STAYING AHEAD OF INDUSTRY DISRUPTIONS
I enjoy travelling to the best in our industry every year to exchange ideas.
ADVICE TO MY YOUNGER SELF
I would have taped or recorded more conversations with my parents
so I would have them today.
IF I HAD ONE DO-OVER
No. 17 at TPC Sawgrass. Hit it in the water.
BEST BUSINESS ADVICE I EVER RECEIVED
I had a chance to listen to (ex-NFL and college coach) Chip Kelly speak once and I love his motto of “Win the Day.” It keeps me focused on the tasks of the day and not looking back or drifting forward.
BOOK THAT MADE AN IMPACT
Linchpin, by Seth Godin. Make yourself indispensable.
BUCKET LIST
London, England. I have never been and would love to see my favorite soccer team: Tottenham.
ONE THING THAT WOULD IMPROVE THE CAPITAL REGION
Better schools.
DIFFICULT BUSINESS CHALLENGE I OVERCAME
The pandemic. We held the ship together!
HOW I INSPIRE MY TEAM
Hopefully by empowering them to do their job at a high level. I believe in giving our team the tools to hit its goals and help it get there.
LIKELY ALTERNATIVE CAREER PATH
Football coach
SONG THAT MOTIVATES ME
Anything U2. I grew up a fan and still listen to their music to this day.
MOST IMPORTANT LESSON LEARNED
Always have a Plan B before moving from Plan A.
ANIMAL THAT REPRESENTS MY CHARACTER
A shark: Always attacking, never full.
MOST UNUSUAL JOB
Emcee of Miss Universe Pageant
PROFESSIONAL ORIGIN STORY
Started as a board operator for WIBR in 1992
FIRST SET OF WHEELS
White Cadillac with white interior. I looked like a pimp!
This Q&A is extended content from the Capital Region 500, a special edition produced by Business Report that profiles the Capital Region’s most powerful and influential business leaders. Visit try.businessreport.com/capitalregion500 for more information.
