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Salt Pepper Oak, a barbecue restaurant that gained popularity through TikTok, has relocated from Pass Christian, Mississippi, to Baton Rouge, 225 writes.
Founded by Vincent Hunt, the establishment became known for its live-fire, all-wood barbecue and engaging social media presence. Hunt’s videos showcasing the restaurant’s preparation of smoked meats garnered millions of views each month.
The new Exchequer Drive location soft-opened in late April in the building formerly occupied by City Pork Kitchen & Pie. The restaurant is initially operating with limited hours and a “baby menu,” and plans to expand its offerings and hours in the near future.
Hunt’s barbecue bona fides are backed by a craft menu executed with two massive offset smokers. Named Too Phat and Lottie, the behemoths were fabricated by his twin brother, Andrew.
Vincent and Andrew opened the Pass Christian iteration of Salt Pepper Oak together in 2023, but when Andrew posted videos of his custom smokers that also went viral, he left the business to sell them nationwide. His departure, along with Vincent’s desire to open a larger location close to his home in Baton Rouge, drove the decision to move operations to Louisiana this past December.
