Baton Rouge-based Walk-On’s Sports Bistreaux today announced it is launching a new “Walk-On of the Week” program that will award name, image and likeness deals to walk-on collegiate athletes across the country. Recipients of the weekly NIL deal will join the brand’s growing family of athletes, alongside brand co-owner Drew Brees and franchisee Dak Prescott.
Walk-On’s launches national NIL program for walk-on athletes
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