BusinessInsider Why Small Business Saturday wasn’t its usual success By Domenic Purdy - November 27, 2023 iStock.com/Neustockimages FacebookTwitterLinkedinEmailPrint This year’s Small Business Saturday―a national event that promotes small businesses and incentivizes holiday shoppers to support them―wasn’t quite the success that it has been in the past, some Baton Rouge business owners say. Already an INSIDER? Sign in.