BRAC hires new talent development director
The Baton Rouge Area Chamber announced today that it has hired Jennings native and LSU graduate Julie Laperouse as the new director of talent development, to lead BRAC's efforts to retain and attract a quality workforce. In BRAC's annual survey of local employers, finding and keeping top talent—especially in middle and upper management positions—is repeatedly listed as among the most challenging aspects of doing business in the Capital Region. BRAC has responded by beginning to implement a number of strategies and programs, including development of corporate talent services, the creation of a talent repository, and increased promotion of professional jobs in the area, as well as increased work with regional businesses to help them educate prospective hires about the region's assets. The talent retention and attraction program is among the six core strategies of The Creative Capital Agenda, BRAC's current five-year strategic plan. "Through [Laperouse's] work, we will deliver programs that retain and attract talent for the Capital Region," says BRAC President/CEO Adam Knapp. Prior to joining BRAC, Laperouse spent the past two years operating Bancroft Paper Company in Jackson, Miss. She is also the owner of a training and motivational speaking firm.
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